By use case
Campaigns that know what happened after the click.
Marketing automation built on a mailing list can only measure engagement. Built on business data, it can measure outcomes.
What usually goes wrong
The gaps are predictable.
Not because the software is bad, but because each system only holds part of the story.
- 01Segments go stale the moment they're exported.
- 02Customers get prospecting emails after they've bought.
- 03Attribution stops at the form fill.
What changes
When the context is shared.
Segments that stay current
Audiences are defined against live profiles, including orders and support state.
Journeys that respond
A purchase, ticket or payment can move someone out of a journey automatically.
Reporting past the click
Campaign performance is reported against revenue, not just opens.
The products this uses
In the order most companies switch them on.
You do not need all of them on day one. Each step is useful before the next one exists.
- 01Sarva MarketingSegments, campaigns and automated journeys that run on live customer context instead of stale lists.Early access
- 02Sarva DataThe unified profile layer. Identity resolution, behavioural events, attributes, consent and audiences.Early access
- 03Sarva PersonalizationReal-time audiences, intent scoring and decisioning that adapt the experience while it is happening.In development
- 04Sarva AnalyticsDashboards and reporting that read from every product, so revenue and operations sit on one page.Early access
- 05Sarva CRMA sales workspace for leads, accounts, opportunities and the daily work of moving deals forward.Early access
Underneath all of it
Whichever products you use, they are working on one customer record.
One account · one document chain
Scroll horizontally to follow the chain →
Other solutions
Does this match how your business runs?
Tell us where the manual work sits today and we will be specific about which of these products would remove it, and which of them are not ready yet.