By use case
Stop maintaining five versions of the same customer.
Identity fragmentation is the root cause behind most reporting disputes, duplicate outreach and bad personalisation.
What usually goes wrong
The gaps are predictable.
Not because the software is bad, but because each system only holds part of the story.
- 01The same person exists as four records with three email addresses.
- 02Website behaviour is never joined to the account it belongs to.
- 03Consent is tracked per tool, not per person.
What changes
When the context is shared.
Identity resolved once
Records from every product are matched into a single profile with a clear timeline.
Behaviour joined to accounts
Sessions and events attach to the customer rather than an anonymous cookie.
Consent held centrally
Preferences apply across products instead of being re-collected by each one.
The products this uses
In the order most companies switch them on.
You do not need all of them on day one. Each step is useful before the next one exists.
- 01Sarva DataThe unified profile layer. Identity resolution, behavioural events, attributes, consent and audiences.Early access
- 02Sarva CRMA sales workspace for leads, accounts, opportunities and the daily work of moving deals forward.Early access
- 03Sarva MarketingSegments, campaigns and automated journeys that run on live customer context instead of stale lists.Early access
- 04Sarva ServiceOne inbox for email, WhatsApp, chat and social, with the customer's full history beside every message.Early access
- 05Sarva CommerceCatalog, storefront and checkout that share customers, inventory and orders with the rest of the suite.In development
Underneath all of it
Whichever products you use, they are working on one customer record.
One account · one document chain
Scroll horizontally to follow the chain →
Other solutions
Does this match how your business runs?
Tell us where the manual work sits today and we will be specific about which of these products would remove it, and which of them are not ready yet.